Think or thwim

We build faster and faster computers, that far surpass the calculation speed of man.

We create them in the image of man in terms of memory, the more memory we have the powerful we are in computing terms. The processor is only as smart as the input. GIGO (Garbage in garbage out) is a simple computer science concept. We are still learning about ourselves as humans. As Pythagoras could calculate complex maths in 300 BC – we are still rubbing our chins and quoting Freud in Psychoanalytic studies on each other in the present day.

In the late 19th century, a German physicist Hermann Helmholtz researched pioneering work into our perception. The one I like however, building on this is in the 1890s.
A psychologist called George M Stratton experimented with a theory of “perceptual adaption”. He was able to wear spectacles that inverted his normal visual spectrum.
He noted the brain adapted to this fully after five days of constant use. It took days to readjust once removing the device.

Neural or sensory adaption is a change over time of our sensory system to a constant stimulus. Think about that for a second. This was a psychological experiment, so has psychological implications: If we are bombarded with a constant stimulus for long enough then we accept that as a “truth”. We have to unlearn that truth if the stimulus is removed or shown to be false.

If we are open minded then we can know the world is round and then convince ourselves to the possibility of it being flat again. By questioning truths and who or what is behind the reasoning we can be susceptible to conspiracy theories. As any post ironic student knows, it’s hip to be square.

Technology that allows us to see things accurately is important in the progress of perception. I’m not talking about the singularity here, I’m talking about items as rudimentary as the printing press and the camera. Scientists versus Artists, fact finders and provers versus the expressers.

It’s fascinating that it wasn’t until 1440 that Ucello was credited with even hinting at perspective with his painting “The battle of San Romano”

Da Vinci was somewhat of an anomaly. Interested in mastering the vivisection of humans to  understand how we were psychically put together. An inventor of things such as the helicopter without even an etch-a-sketch let alone free wifi.

Even german physicists from 1880 can still have an impact in perception and technology in the 21st century. As the latest fighter pilot helmets enable a high tech augmented reality. It’s not just the tech that needs to get smarter but the user, too. The same goes for the communications industry. Creativity is not subservient to clicks and shares. We need to be more active with our brains, not so reliant on techniques. I mean, what’s the worst that can happen?

Advertising agencies always had one over design companies because of the team structure. Art director and a writer. A thinker and a visualiser. Call it left brain, right – whatever. Two people that were in it together. Science and the art – and it works in a beautifully symbiotic way.

It is more than an MBA formulaic way. More than thinking in a systematic, heuristic or rational way. Until you can feel things for yourself and think beyond the norm – you’ll be too scared to think outside the brief or the market you’re told to operate in. A trusted partner to sense check you is all you need.

I still don’t understand why there is a big deal to be ‘digital native’ if you’re a creative director in any agency. (Do these guys actually understand what a Creative Director is?)

If you think ideas are not more powerful than technology in an agency, then why is this true: Aside from the fact that Jonny Ive is a product designer; Apple computer
(the most powerful corporation on the planet) may employ some creative people to
look after marketing and design internally, why have they always relied on external advertising agencies?

The old ad model was people in the street asking you if you remembered that advert last night. Replaced now by the analytics of clicks and shares. Big Data is big business.

Would you put 8 randoms sat behind a one way mirror eating warm beer and drinking sandwiches in charge of your business? So why trust 8,000 of them then?

I wonder if the bosses young or old of these digital agencies really understand the concept of computer science. It’s on an exponential curve, which means its still in relative infancy.

Facts and formulas are learnt and language is whatever new code there is. There is no course on computer psychology is there? If you need a PhD in cybernetics to understand something, then how does that encourage you to relate to someone walking the isles of ASDA or Waitrose?

I think there is a huge difference in the mindset of Edison. Someone who created a demand or need for his inventions – i.e. it was electric appliances that propagated electricity. Then there’s Nikola Tesla who said ‘hey, that’s great but it could be more efficient and benefit everybody’ – i.e. inventing alternating current (AC). Tesla also went on to invent many other things that would or could have benefited mankind.

Anyone who’s ever worked for me knows this:

The pillars of any business at their simplest are


joined up and seeded by an idea. Big, unique, or otherwise. Good would be a start.
Digital is not an idea. Neither are computers. Even if you’re Apple. (It’s user friendly).

I could draw you a picture if you want or stick it on a microsite hyperlinked subthread.

Human was always the buzzword, before digital.
We can all play chess, it doesn’t make us strategy gurus.
Less buzzwords. More reality checks needed.

Can we make sense, common again?
Here’s to getting it right.

Here’s to the reality natives.

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Everything you know is wrong

As a boy I used to have stupid thoughts like: “Does everyone see colour the same?”
or “Do dogs dream?”. Now I still think about man’s narcissistic relationship with artificial intelligence, if ‘Tie me kangaroo down sport’ was really about the stifling commitment in a belligerently dysfunctional relationship or what sort of lifestyle do Waitrose really think I have if this bag is for my life?

When I was a child our home was filled to the brim with books. My father was not an academic man then and had a thirst for knowledge. What I lacked in a football coach I certainly didn’t lack in being empowered to read, write, draw, even create machine code computer basics by the age of 6.

One morning sat outside the school library the bully of a headmaster asked me what I was doing. “Waiting for a brain test” I answered. Not the answer he wanted. Disingenuous, impertinent I hadn’t quite got to yet, “stupid” and “boy” however I understood. It was in fact an eye exam I was waiting for, and having read a thing that told me the eye was the only visible direct connection to the brain, well, it seemed a clever thing to say. Luckily my Dad backed me up when called into question.

In Psychoanalysis our childhoods are often reexamined to make sense of our adult selves. In some people it is more important to be right, than say to be loved and vice versa.
We are often seeking approval. We worry about what others think and think of us.
Perhaps the smartest thing to do is to be able to think for ourselves. To be given the tools.

To do this though, is a lifelong journey, of unlearning and learning again. Not overly concerning ourselves with others and concentrating on just our own self. This is different to merely being selfish. You are no real use to others unless you desire subservience until you understand yourself and your own thoughts, desires and needs.

Everything in life is an experience. There are many forms of language, aural, visual and otherwise. Internal and external. Your own code of perception of experiences is a language. The more languages we learn, the easier it is to learn new ones. The more things we do, the more experience we have in life. Even doing nothing can be an experience. Reading, working, being a brain surgeon or tending a bar is all an experience. It’s what you do with it that counts. The more things you’re interested in, the more interesting you’ll be. The more points of reference you have and the more dots you have to join in your cosmic painting of life. Even if everything really has been done before – you haven’t done it or seen it with your eyes or heard it with your ears or sensed it with your mind. Archimedes could have been bungie jumping, in Ibiza, on a bench googling something
on his iPhone or in the Dog and Duck. He just happened to be a smart fucker and was in the bath.

Everyone has something dear to their heart, or simply an issue that affects them.
Remember that old cliche about walking a mile in someone’s shoes?
Ever noticed that comedians are often political but politicians are rarely funny?
Universal truths will be the most basic?
It’s a tough call to convince people that know they’re right, that they’re wrong.
Why is that?

Life where it counts is austere. Simple. Yes or no. Black or white.

Unless you or someone you’ve loved has been affected by prejudice or judgement,
you probably won’t care about something. Right or wrong.

This is where emotional intelligence (EQ) comes into play. Understanding your own emotions and reactions and the ability to empathise and recognise others. This is not the same as “being in touch with our emotions” or thinking you understand others by your own perception of the world.

There is so much research into our own psychical biology and what effects it. Yet so little still understood about our own minds. Qualitative and quantitative research is used to sell us stuff. Monetisation of everything is a big deal. What about all the dots that are being created? All that data and big data. Can we use some of this to help understand or minds, mindsets and mentalities? Could we do this without it being policed or sinister?

Why isn’t there more education about our own mind at school? We were taught about strangers when I was a kid, if suicide is the biggest killer of young men then why not combat that?

I wonder if you could have a school therapist? I do believe most people would benefit from some form of therapy, cognitive – young or old.

Apple are apparently trying to acquire McLaren automotive. It makes me wonder who in the world is doing research in biotech products. Tesla? Will it be down to Mark Zuckerberg or someone to fund biotech research? I’m talking an end to Alzheimers. An end to Parkinson’s. Reversible blindness or some sort of innovation implant technologies. Surely research into the mind has to go beyond analytical, physical or chemical and become bio-integral?

Is it because if we admit we can control or manipulate the brain, then the can of worms will open?

The conspiracy theorists wet dream comes true. Does it have to be that way?

By using social media and constantly relying on chips and computers in everything from credit cards to passports to GPRS in our smart devices, we are already in a tech convergence. We are the eyes, the contact to each of our worlds for the governments and the corporations. Forget the internet of things, you’re already living in it. It’s called reality.

Does that have to be a scary thing? Not necessarily. How about though, give something back. In trying to join things up, there’s always those that want to split them up to see what happens. Remember the best intentions of J. Robert Oppenheimer?

You never know who you might bump into whilst you’re waiting for something.

It could be the next internet billionaire barman, a charity worker, painter or the inventor of the world wide web.  Sir Tim Berners-Lee called his precursor to the web ENQUIRE, apparently a reference to the 1856 encyclopaedic text called “Enquire within upon everything”.  A perfect analogy for his idea for the web. Not arguing the toss with each other about nothing.

It’s all connected. Innit. It’s just that some of us are draining and negative and others naturally atomically bounce and stay positive. Keep thinking for yourself, keep making connections. Keep feeling fascination. Looking, learning, moving on.

It’s not always what you see, it’s how you see it. 


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What’s your story?

A man claiming to be the son of God is bound to a wooden cross and executed. A wooden puppet bound by strings wants to be a boy and is magically transformed by a fairy. As children, we are presented printed fact and cartoon fiction. We know no difference between the story of a star followed by wise men or one wished upon. I had no concept of allegory as a five year old. Nor metaphor, the difference between a belief system and the “suspension of disbelief”.

It’s natural that we develop our own intellect via our nature and the nurture we receive.

Psychoanalysis as defined by Freud attributes most of our behaviour to early life experience.

Why are we obsessed with stories and story telling? Could it be that all good stories have a beginning, a middle and an end? We all want a happy ending and that’s no different to living a happy life. The happily ever after is what we seek as children, of all ages.

In the meantime, we are trying to make sense of the world. Defining our own world. We never stop learning.

The more things we do or are interested in, give us more perspectives, more reference. If we are open, all experiences are a lesson, giving us more dots and more points to draw a better picture.

I believe this is a natural issue that we continually reference our memory to what’s happening now. That could be one explanation as to why we as people are intrinsically narcissistic. It makes sense.

Although in my immediate London life there is no apparent need for Maslow’s need states, I do live in a city. There may not be many sabre-tooth tigers in South London these days but there are police cars off to an emergency or bikes or silent speeding Teslas.

It’s because of the reduction of danger that our self-awareness is re-rooted to social relevance and importance. Does the economic situation in Europe worry me? maybe it’s Syria or spending cuts? Hang on, did Angelina dump Brad? OMG LOL FFS. I have a view on some of those things, one of them might affect me and I damn sure can’t affect the rest.

I find my Facebook feed a microcosm of the demonstration of intolerance or tolerance of society. 

For that, it’s actually quite brilliant. Trolls for the sake of it are annoying, which is the point however I don’t agree with them. It’s interesting though to see people get hot under the collar about surprising things. That’s only to me. After all, you can’t tell someone how to use Facebook or what opinion to have just because it’s not parity to yours. Wouldn’t it be great if all wars or embargoes were avoided because everyone they rated shamed them on twitter, or unfriended them on Facebook?

“Mr. President? Code RED. Shall I launch the missiles now or go straight to blocking them on Facebook?”

I have been guilty of the more than the occasional rant on Facebook in the past. Some less meaningful than others. These days I get out more. I think having a digital holiday if that’s what you need to call it is very beneficial. So is talking and socialising with people beyond your professional sphere.

Until you become a parent, you will always think like a child. Trouble is getting to the rarified atmosphere in a business when no-one in the building is your boss. Sometimes it feels good to talk and others take note. After a while you assume the role of the teacher, the mentor. It’s easy to believe your own bullshit. You learn less. You can become what you loathe – out of touch.

Making business a science is sterile and static. Incremental. If we can’t be original, then at least we can stop doing cover versions and write some fresh material. Questioning more and involving more. Unlearning.

Did you know that the Starling can imitate all other birds’ song yet it’s own is somewhat bland?

In the baby steps of my blog, I’m rebooting my own song. Finding my voice. That’s how I choose to use it. If you’re still reading, thank you for your time. I intend to be asking more questions than presuming to have the answers. Less google reference and more trains of thought.

I have an initiative #unconditionalideas which I am developing regarding social innovation.

I think it’s also more interesting to reference beyond the media brandscape too.It’s a challenge to not be cynical because sometimes it’s fucking funny.

What subjects would you like to read about?

So for once, I hope this isn’t too rhetorical a post and please comment where you like.
I would really, really like your feedback.

After all, this stuff isn’t set in stone.

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Playing with fire

“It’s like selling anything: washing machines, handmade shoes, blow jobs. As long as you don’t take the piss, people will always come back for more.” The basics as described by Daniel Criag in a role before Bond. “Selling” is as offensive a word as any other in that sentence, funny that isn’t it. Salesman. Reminiscent of some Arthur Miller tragedy, 70s corporate America. Machiavellian at best, door to door. Dirty. Salacious.

So we invent “bigger”, better, loaded words, that lose their meaningfulness.
Sexy, salient, seductive, disruptive, strategic, creative.
Wonderful words, prefixed and suffixed with meaningless delicious distractions
from simplicity, normality and understanding.

We couple it with Sales & Marketing, we take to market, rollout, bring to table, value and add value. We take the cliche and stroke it like a metaphor, purring with cognitive promise and self satisfying sesquipedalian syntax.

Thing is maths is good enough if you understand it properly, it doesn’t need to be purified. So are most disciplines or philosophy

I think it’s funny how some people are annoyed that ‘augmented reality’ is often described as ‘mixed reality’. In the similar way that people like to be in the clique, if you understand something then it’s not complex and deliciously intellectual enough. Which is why some think that being being ‘clever’ is the right answer rather than being ‘effective’ or what I like to call: “Good”.

It’s said the UK and the USA is separated by a common language. I say the UK is separated from the UK in terms of reality and dreamland. We’re so full of cliche we’ve forgotten the basics.

“How the other half lives” What other half? You mean how the division of the 1% live?

What’s happened to buy and sell? If no-one is selling than does that mean no one is buying? The economy goes on so some selling must be happening. I wonder if in Creative Agencies someone worked this out and started a Sales department again. Then Head of Selling or Selling Director (I’m not talking about New business, scapegoat here) would replace the Creative Director as the nucleus of any profit related business, i.e. all of them.

If you are a Creative Director and you don’t like selling. You might as well go home.

Man to Superman. Until then we’ll have to probably suffer the Nutrition transference presentation vehicle executives bringing us our Pizza. Wood Fire or not, Pinocchio or Prometheus.

A scientist repeats a hypothesis to create a formula. An artist seeks to represent or express. A salesman puts the product with the audience. Science or Art.
The science of sales will go so far. A true expert makes an art of it.

Irony or narcissism or a false paradox of plagiarism?

A good story teller never lets the truth get in the way.
At which point, I set myself on fire.
And THAT’s how I got into Oxford.

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Which way is up?

Ideas are like farts, people are often reticent to other’s but admire their own.

Opinons are like arseholes, everyone’s got one. In the creative world people love to show their opinions often, very rarely turning the other cheek. It’s not always necessary to let an idea go.

There’s a big difference between Socratic thinking and simply saying everything’s shit – If you don’t have to follow through you can sound informed and experienced.

Not everything is a creative opportunity. You know that mate of yours that constantly makes puns and that’s their only input into a conversation. They should go and work for The Sun. Them. Well that’s what you sound like when you get on your soapbox about things that don’t matter, like the latest logo for Addison Lee or that annoying advert you don’t like about beans and a hashtag.

If you don’t like it – it’s not for you. If it’s stopped you using or buying something you were doing on a regular basis then that’s tragic, but if not – it’s not for you, don’t worry, move on.

I’m sure everyone’s Mum said “If you’ve nothing nice to say don’t say anything” which is often as powerful as Roosevelt’s Man in the Arena speech. There is too much wasted negative energy spent on deliciously intellectual diatribes offering nothing more constructive than a look at me “Am I not clever” self congratulatory pseudo stoic stance. Instead of thinking “Why the fuck did they do that?” – Why not ask yourself “What made them do that?”. What would you do differently and better? Not just one of the two, bank that and go and do it. Look for the opportunities that allow you to make big things happen. Or create them. Don’t moan over spilt milk.

“Yeah but, I wouldn’t have done it like that and I’m an expert.”

Re-read the last paragraph, Kellogg’s don’t make a creative guru specific cereal, they make it for people that buy cereal and happen to live near a ASDA, Tesco, Sainsburys, Waitrose or Selfridge’s food hall and just happen to be a creative guru. If you don’t like the advert or logo or rehashed logo – it’s not for you. If everything looked the same that it would be a banal homogenous grey landscape. Even if things were a world of colour, unicorns and rainbows – at some point – that get’s fucking tedious. That’s what’s happened in a world of brands everywhere, seeking and being told they need a tone of voice. Not like that, like this. Think for yourself, as long as it’s like me. Everything has to be an experience doesn’t it? Well, actually, no it doesn’t.

“Settle an argument for me: The Pompidou Centre – architects dreamscape or postmodernists eyesore?”

It’s good to have a view. Use that for the way you work. It’s good to respect others too. Remember though, that little “context” word. We can seemingly contradict ourselves depending on understanding what we want to achieve. We can use many hands to make light work or we can spoil the broth with too many cooks. Context. Relevance. Outcome.

I don’t really care about the onslaught of Christmas adverts that we are likely to endure. I like seeing it when agencies and individuals do something amazing with their talent – like getting issues into Parliament or actively saving lives. Amazing. I don’t care that if we had defibrillators on the streets of London or how they were branded or designed, I want to know why we don’t have them yet when they’re available up north in bloody Halifax. Design thinking is as limited to the boundaries that you impose. You can’t solve political issues with it, or creativity but you can create a campaign and get into the media space that no-one can yet buy – someone’s mind.

The world doesn’t revolve around you. That’s what a 5 year old thinks. Stop behaving like one. Does it matter that you’ve actually done something constructive or that others are just agreeing the fuck out of your opinions?

It was a false opposition by the way.

Enjoy your weekend!

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London: Stay Open

In a shock U-turn this morning the London Mayor Sadiq Khan said that he and other business backers including Sir Richard Branson were working with the Emergency Services to make London the new testbed centre for Paramedics. This includes defibrillators being placed at critical points all over London. The funding for this has been supplied by business investors such as major mobile phone network operators who are reviewing their own emergency call policies. Speaking on Capital Radio this morning Mr Khan said: “This shows London leads the world in looking after the safety of its people”. Did he fuck.

My dreams are normally more about marshmallows than Martin Luther. I don’t do politics, and I’m sceptical of anyone who wants to be a politician. Most of them ought not to be allowed to be, by default of wanting to be. Admit it though, politics are ugly. A minefield.

I’m also dubious that you can solve political issues with design. Or with a campaign, a march, a petition, a sit down or a hashtag. I think the recent decision to close one of London’s top nightclubs, has a much broader implication. As a Londoner, I’m pissed off. So should you be.

There are 8.7 million people in London. It’s not going to get any smaller. 

What about the safety of all of us?

What about representation by the bodies we are subject to taxation?

Remember when the Police didn’t need a strapline or Operation-name or thought they were Miami Vice? The Met were proper coppers not stood in Costa out of breath.

Why have we got Community Support Officers and verbose names for people that used to be Ticket inspectors? Everyone’s got a luminous jacket and cap and fuck all responsibility.

Does that make you feel safe?

Why is it down to Sir Richard Branson to fund the Air Ambulance?

Why do people moan about it? Why do people think he’s abusing the NHS?

Why would people be cynical if Roman Abramovich funded a Chelsea Air Ambulance or Chelsea and Westminster Hospital? Or defibrillators throughout Chelsea?

What if Hublot made watches for Nurses too and not just footballers? Yokohama made special tyres for ambulances and not just Bentley Continental GT’s?

What if Fabric’s staff were supported by the government to testbed clubbers and safe clubbing conditions. With the full backing of the Police and Mayor.

What if we didn’t have morons that thought turning down the BPM of records would make it safer? I mean, really??

What if we didn’t need a Tsar for every problem we wanted to swerve and make it someone else’s responsibility?

What if we had an organic board in the government dedicated to lateral thinking, helping created policies for Education, Prevention, Minor crime, legislation, legalisation.
What if this was made up of random people the same way jury service is?

What if we didn’t demand an OBE for picking up a child’s teddy bear?
What if we had more random acts of kindness and unconditional ideas?

What if we listened to each other rather than just arguing our view?
What if we didn’t need a hashtag to make a point?

What if we were Open?

What if?

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Clubbed to death

Back in the 1920’s prohibition seemed like a good idea to the authorities in America. Rock and roll was also vilified as the devils own music, a threat to the nation’s youth. Fast forward to the summer of 1989 and the M25. Giggling in the back of my mate’s brother’s RS Turbo, clutching a flyer and waiting to join a convoy. We headed for our first acid house party, in a field somewhere. I was sweet sixteen and still ordering Arhcer’s schnapps in the pub to appear older to the football guys who my mate was convinced were the ICF. I had grown up near to an American Airforce base and had enjoyed the trappings of culture that prohibition ending had allowed: BMXing, skateboarding, breakdancing and above all the music. Electro and HipHop, Tommy Boy records. I DJ’d and made my own mixes. Music had served one main purpose for me – to dance. I loved to dance and I loved repetitive electronic music. We got through so many batteries on our ‘ghetto blasters’ on the mean streets of West Berskhire you wouldn’t believe. We held dance nights and rival dance nights in halls and I hung out with older lads that DJ’d on pirate radio. Then one night when I was supposed to be staying over at a mate’s, we went to our first rave. The sound system was awesome, the DJ’s awesome, the dancing girls in boas, the beats, the bass – all awesome.

The lazers created a sea of green light, broken only by the hands in the air. I can see it now.

We were kids, there was peer pressure, there was the same pschy-out bullshit surrounding drugs that went with how many girls we had or hadn’t slept with. There will always be those who are drawn to things for their own reasons. Anything from an ice-cream van to a super club that attracts a crowd, will more often than not attract at some point someone wanting to profit from others. Criminals and the criminal element. For me – it was always about the music, first.

In the early 90s – acid house parties were splashed all over the daily red tops and broadsheets alike. Apart from it wasn’t acid that was the issue. It was MDMA, Methylenedioxymethamphetamine or Ecstasy as your parents would know it by. I was raving away and travelling to now legalised events accommodating thousands of people. Police and amnesty bins meant that those that wanted to dance all night long and the next day were normally taking their wares before they entered the venue itself. They call taking multiple amounts of drugs without testing the effects a “school boy error”. Trouble is this isn’t exclusive to those at school. I’ve seen my fair share of casualties but for the most part there wasn’t a mass feeling of unity anywhere else like it. I accidentally jumped on some blokes foot while dancing – expecting him to kick off he smiled and said “No worries man, want an ice pop?”. By 1992 the music seemed to be getting stupidly fast and there were too many kids. I felt I’d hung up my white gloves for good.

The following year Ministry of Sound opened, then in 1994 there was the hysterical media fuelled amendments to the Criminal Justice act. This effected anti-social behaviours, but more troubling it gave the Police the power to shut down events featuring music that’s “characterised by the emission of a succession of repetitive beats” Just the sort I really liked. In 1995 The End opened in west central street. There was Bagleys, Scala and the Cross but they all lacked something.

In 1999 though, in Farringdon EC1, there was a new place. It was set deep underground in the depths of an old textile factory. It was called Fabric and when I went in there I thought I’d died and gone to clubland heaven. 10 years later, I felt like I was 16 again.

Living in Westminster I got to walk back from anywhere, making clubbing easy.

The early line ups meant that there were live acts on a Friday night and deep house on a saturday night. Me and my mates would often switch between Fabric and the End on any given weekend.

I became an evangelist of Fabric, enticing anyone that loved dance music to go there. People would say “Shit it’s like the music is going through you!” – because it was. The first ever body sonic dance floor with speakers embedded into it was born in Fabric. The DJs were world class, every time you were guaranteed a quality line up. Plump DJs and Stanton Warriors were regular favourites of mine. Tiga, Middleton, Oakenfold, Sascha, Digweed, Duke Dumont, people that I didn’t even know the names of but played the most blinding sets. The times I’ve had in there are amazing, the great friends I’ve taken and the people I’ve met. I had my 30th birthday in there, and my 40th. I’ve spent many a night on my own, just into the experience, the music, the DJs, the unbeatable vibe. You don’t get that anywhere else in London, not to my mind. It’s unique.

Fabric is a world class venue, handling nearly 7,000,000 clubbers since its
doors opened

To shut this place down is beyond tragic, a travesty – it’s not even remedial.

I’m not defending or advocating drugs or drug use, quite the contrary in fact. However there is a deeper problem with society and the taboos that surround them that are far more powerful and dangerous than scapegoating one specific venue.

The ‘evidence’ presented to 3 people at Islington council was hearsay and associational at best, by undercover officers and friends of the deceased lads of recent events.

I can say that the searching procedures and admittance to Fabric is strict. As strict in reality if not stricter than any other club in London. A Nightclub that is, let alone any of the plethora of members clubs in London, central or Soho. I’ve seen people ejected and launched out by security in the club and in the toliets. I’ve seen stuff confiscated and people turned away from the entrance.

The security is so good it’s actually annoying. You can’t stand still in there.
Who’d want to?

The same laws that state it is illegal to buy and distribute class A substances and enter a premise with intent to distribute those substances (yes, even giving your mates a pill is considered dealing in the eyes of the law) are the same laws preventing anyone including security searching your body, cavities, underwear, pants or bra.

If you can get drugs secreted on your person into prisons or aircraft then you can get them into a nightclub, members club, 5 star hotel or even the Albert Hall.

You could, however, provide random or fixed searches with the assistance of the Police, sniffer dogs, male and female officers and the like. You don’t need Sadiq Khan and his pointless appointed new “Night Czar” to tell you that.

We pretend that London is a world class city, but we’re stifling creativity and youngsters. Shutting down the clubs and building swanky apartments that no-one can afford. Introducing the 24 hour tubes is pointless if you’re going to shut down all the late venues.
After all business people get cars home or to the airports. It’s the Police and the Mayor’s job to make London safe. I lived briefly in NYC under Giuliani and it can be done without pissing everyone off. Why can’t our Mayor support us and not the elitist cognoscenti property mafia?

One of the things I think Fabric ought to be applauded for in fact is the safety concern for its patrons, or family as it likes to call us. It’s launched many an initiative against harassment, theft, and other things that can spoil any night out. I think it’s one of the safest most welcoming environments in London.

The acquisition of drugs in the UK is an everyday reality. Let alone the deviant’s mecca of London where the streets are made of crack. I mean you could buy magic mushrooms in the luggage shops on Oxford Street for crying out loud. What’s next? Shut down all the pubs, bars, parks and doorways? It’s all gone Chris Morris except the reality isn’t a laughing matter.

I wonder how many high security venues in London and the UK I could smuggle Skittles inside in my pants? What would that prove? Don’t you think we’ve got enough security issues to deal with in London as it is? It will be interesting to see how the ravers of London respond to another great venue going under. It’s bloody frustrating, however the issue is black and white. If you break the law, that’s on you not the venue you choose to do it in. It’s not Fabrics place to even entertain drug culture discussions, however I’m sure it’s better paced than most to collaborate with the paramedics, ambulance services and police. Cameron Leslie, the co-founder of Fabric speaking on LBC radio said earlier that they had handed over more than 80 dealers to the police in the last four years. Only one was prosecuted.

Since Fabric opened there has been 6 accidental deaths. Put that in perspective – in the same time period there have been 108 people die while held in custody by the Met Police.

If you shut down a venue of this calibre, what is the future for nightclubs in London?
It has to be bleak. Like 1994 this is only the beginning. It’s a nightlife issue, and furthermore it will fast become a nationwide issue.

Luckily those hangers on left from 89 probably have their own RS Turbos these days, mobile phones, the internet, and are better organised. Flyer and an ice-pop anyone?

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