Tag Archives: PR

SUBTLE AS A BRICK

How much do you think a standard house brick is worth? A solitary brick, not the rights to it, no intellectual property, concrete and assorted materials fired in a kiln, a brick. In this international currency existence, let’s say $1 … Continue reading

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Brand flakes™

As is often the case with clients, agencies will offer: “Brand is the answer. Now what’s the question?” You probably wouldn’t go to a hip replacement specialist for a nose job. Many companies similarly claim to be holistic or ‘media … Continue reading

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The tale of ‘Kipper’

Dave’s having a pint in his local pub when he sees this guy holding court and making everyone laugh. He says to his mate “who’s that?” – “That’s Kipper” says his mate. They carry on drinking. “Well, why don’t I … Continue reading

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